Recommendations for improvement of existing practices
·        Improve product competitiveness and gain market share.
·        Introduce better market access & business focus.
·        Rotate the stocking with long term credit facilities and consider different      payment facilities.
·        Advance planning of production and delivery.
·      Deciding selling prices depend on the situation and the customer.
·        Arrange the training for marketing staff to gain the product knowledge. 
·         Increase the fleet of after sales by few more labours for repacking.
·        Building good relationship with customers.
.         Motivate the sales staff by introducing new sales method and segmentation.

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